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(Wireless-NewsWire.Com, August 28, 2021 ) The geographic study in the App Analytics market report includes North America, Europe, Asia Pacific, and the Rest of the World. The App Analytics market is further split by major countries such as the United States, Canada, Germany, the United Kingdom, France, Italy, China, India, Japan, Brazil, South Africa, and others for each region.
The app analytics market is driven by rising company interest in mobile-based advertising, increased smartphone penetration in developing economies, increased number of mobile and web apps, and increased investment in analytics technologies. However, the availability of open source alternatives and data non-uniformity are projected to restrain the app analytics market's growth throughout the forecast period. Furthermore, the industry is likely to benefit from a significant change toward customer-focused marketing, as well as an increased focus on higher ROI and the growing trend of bring-your-own-device (BYOD).
The Covid-19 pandemic has prompted the usage of a variety of mobile/desktop apps, including zoom video, gaming, and other forms of entertainment, as well as health and fitness apps and money apps.
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This report offers the major market player’s profiles, such as Google (US), Yahoo (US), AMAZON (US), ADOBE SYSTEMS INCORPORATED (US), IBM (US), Segment (US), TUNE (US), Appsee (US), ContentSquare (France), Countly (UK), Swrve (US), Amplitude (US), Localytics (US), appScatter (UK), AppDynamics (US), AppsFlyer (US), Heap (US), Mixpanel (US), Kochava (US), adjust (Germany), MOENGAGE (US), App Annie (US), Apptentive (), Taplytics (US), and CleverTap (US)
The App Analytics Market report has been categorized as below
By Type
Mobile app analytics
Web app analytics
By Component
Software
Service
By Application
Revenue analytics
App performance analytics and operations
User analytics
Ad monitoring and marketing analytics
By Vertical
Banking, Financial Services, and Insurance (BFSI)
Retail
Media and entertainment
Logistics, travel, and transportation
Telecom and IT
Others
By Region
North America
Europe
Asia Pacific
Rest of World
The years considered for the study are as follows:
Base year - 2020
Estimated year - 2021
Projected year – 2022
Forecast period - 2021 to 2027
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