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(Wireless-NewsWire.Com, March 12, 2018 ) Digital Transformation is defined as the application of technology to profoundly enhance performance of enterprises and extend their reach to customers. To achieve this, executives from different industries are focusing on implementation of digital platforms including social media, analytics, mobility and smart devices in their organization. In addition to that, effort is also being laid on improving traditional systems such as Enterprise Resource Planning (ERP), with an aim of transforming internal process, value propositions and customer relationships.
The Middle East and North Africa (MENA) digital transformation market was valued at USD 1,121.4 Million in 2015 and is forecasted to reach at USD 2,791 Million by 2020, garnering a compound annual growth rate (CAGR) of 16.4%. With 31.2% share in 2015, Saudi Arabia held the largest digital transformation market in the MENA region and is further forecasted to continue its dominance by the end of 2021.
Increasing e-government and smart city initiatives, growing internet penetration and social media usage, rapid adoption of digital services in BFSI sector and enterprise mobility are forecasted to be major growth drivers of MENA digital transformation marker over the forecast period i.e. 2015-2021.
However, high switching cost and increasing threat of cybercrimes are anticipated to dampen the MENA digital transformation market growth over next few years.
MENA digital transformation market is segmented on the basis of digital service, digital software and by verticals. The digital software market is further segmented into digital content and application, digital sales and commerce, digital marketing, digital customer experience and service and digital integration platform. Among these, digital integration platform software is forecasted to witness the highest compound annual growth rate (CAGR) of 21.7% during the forecast period i.e. 2015-2021.
On the basis of digital service, the market is divided into digital consulting, digital technology implementation, digital technology integration and digital operation and management. With 44.6% share in 2015, digital technology implementation held the largest market in the MENA region. Rising adoption of digital devices by small and large scale enterprises is expected to be a key growth driver of digital technology implementation market in MENA region.
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Digital transformation market in MENA region is segmented on the basis of industry verticals into BFSI, Energy & Utilities, healthcare, media and entertainment (M&E), manufacturing, public sector, retail, service, telecom and transportation and distribution verticals. With 24.5% share in 2015, BFSI held the largest digital transformation market in 2015 and is further portrayed to flourish at a robust CAGR of 17.9% over the forecast period i.e. 2015-2021. Rising e-banking initiatives is anticipated to escalate the growth of digital transformation in BFSI sector over next few years.
Conclusively, more and more enterprises are expected to adopt digital transformation in MENA region in order to develop better customer understanding, top-line growth, customer touch points, process digitalization, performance management, etc. and remain competitive in the global market place. Moreover, digital transformation is also projected to garner smart cities development to raise quality of living in future
Table of Contents:
1. List of Figures
2. List of Tables
3. Executive Summary
4. Research Methodology
5. MENA Digital Transformation Market Trend Analysis, 2015-2021
6. Market Dynamics
6.1 Growth Drivers
6.1.1 Increasing e-Government and Smart City Initiatives
6.1.1.1 Impact Analysis
6.1.2 Growing Internet Penetration and Social Media Usage
6.1.2.1 Impact Analysis
6.1.3 Rapid Adoption of Digital Transformation in BFSI Sector
6.1.3.1 Impact Analysis
6.1.4 Increasing Focus on Implementation of Enterprise Mobility
6.1.4.1 Impact Analysis
6.2 Restraints
6.2.1 High Switching Cost
6.2.1.1 Impact Analysis
6.2.2 Increasing Threat of Cybercrime in Enterprises
6.2.2.1 Impact Analysis
7. MENA Digital Transformation Market Outlook, 2015-2021
7.1 MENA Digital Transformation Market Share- By Country, 2015-2021
7.2 MENA Digital Transformation Market Attractiveness- By Country, 2015-2021
7.3 MENA Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.1 Bahrain Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.2 Kuwait Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.3 Oman Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.4 Qatar Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.5 U.A.E. Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.6 Saudi Arabia Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.7 Egypt Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.8 Morocco Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.9 Algeria Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.3.10 Other MENA Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
7.4 MENA Digital Transformation Market Year-on-Year (Y-O-Y) Growth Rate Comparisons- By Country, 2015-2021
7.5 MENA Digital Transformation Market BPS Analysis, 2015-2021
8. MENA Digital Transformation Market Segmentation-By Digital Software, 2015-2021
8.1 MENA Digital Transformation Market Share-By Digital Software, 2015-2021
8.2 MENA Digital Transformation Market Attractiveness-By Digital Software, 2015-2021
8.3 MENA Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate- By Digital Software, 2015-2021
8.3.1 MENA Digital Content & Application Market Size and Year-on-Year (Y-O-Y) Growth Rate- 2015-2021
8.3.2 MENA Digital Sales and Commerce Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
8.3.3 MENA Digital Marketing Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
8.3.4 MENA Digital Customer Experience & Service Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
8.3.5 MENA Digital Integration Platform Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
8.4 MENA Digital Transformation Market Year-on-Year (Y-O-Y) Growth Rate Comparison-By Digital Software, 2015-2021
9. MENA Digital Transformation Market Segmentation-By Digital Service, 2015-2021
9.1 MENA Digital Transformation Market Share-By Digital Service, 2015-2021
9.2 MENA Digital Transformation Market Attractiveness- By Digital Service, 2015-2021
9.3 MENA Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate- By Digital Service, 2015-2021
9.3.1 MENA Digital Consulting Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
9.3.2 MENA Digital Technology Implementation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
9.3.3 MENA Digital Technology Integration Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
9.3.4 MENA Digital Operation and Management Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
9.4 MENA Digital Transformation Market Year-on-Year (Y-O-Y) Growth Rate Comparisons-By Digital Service, 2015-2021
10. MENA Digital Transformation Market Segmentation- By Verticals, 2015-2021
10.1 MENA Digital Transformation Market Share-By Verticals, 2015-2021
10.2 MENA Digital Transformation Market Attractiveness- By Verticals, 2015-2021
10.3 MENA BFSI Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.4 MENA Energy & Utilities Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.5 MENA Healthcare Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.6 MENA M&E Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.7 MENA Manufacturing Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.8 MENA Public Sector Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.9 MENA Retail Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.10 MENA Services Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.11 MENA Telecom Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.12 MENA Transportation and Distribution Digital Transformation Market Size and Year-on-Year (Y-O-Y) Growth Rate, 2015-2021
10.13 MENA Digital Transformation Market Year-on-Year (Y-O-Y) Growth Rate Comparisons- By Verticals, 2015-2021
11. Porter's Five Force Model Analysis 61
11.1 New Entrants- Medium to High
11.2 Suppliers Bargaining Power- Medium to High
11.3 Buyers Bargaining Power- Low to Medium
11.4 Substitute Threat- Low
12. Risk Analysis
12.1 Supply Risk - Medium
12.2 Demand Risk - Medium
13. Competitive Landscape
13.1 IBM Corporation
13.1.1 Company Overview
13.1.2 Products and Services
13.1.3 Key Financials
13.1.4 Recent News and Developments
13.2 Accenture PLC
13.2.1 Company Overview
13.2.2 Products and services
13.2.3 Key Financials
13.2.4 Recent News and Developments
13.3 CGI Group
13.3.1 Company Overview
13.3.2 Products and Services
13.3.3 Key Financials
13.3.1 Recent News and Developments
13.4 Capgemini
13.4.1 Company Overview
13.4.2 Products and Services
13.4.3 Key Financials
13.4.4 Recent News and Developments
13.5 Elite Technologies
13.5.1 Company Overview
13.5.2 Products and services
13.5.3 Key Financials
13.6 Newgen Software Inc
13.6.1 Company Overview
13.6.2 Products and Services
13.6.3 Key Financials
13.6.4 Recent News and Developments
13.7 Cognizant
13.7.1 Company Overview
13.7.2 Products and Services
13.7.3 Key Financials
13.7.4 Recent News and Developments
13.8 Tech Mahindra Ltd
13.8.1 Company Overview
13.8.2 Products and Services
13.8.3 Key Financials
13.8.4 Recent News and Developments
13.9 CSC (Computer Science Corporation)
13.9.1 Company Overview
13.9.2 Products and Services
13.9.3 Key Financials
13.9.4 Recent News and Developments
Disclaimer
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List of Tables
Table 7- 1: Middle East- Estimated IT spending (USD Billion), March, 2016
Table 13- 1: IBM Corporation- Key Financials (USD Million), 2013-2015
Table 13- 2: IBM Corporation Revenue (USD Million) - By Segments, 2013-2014
Table 13- 3: IBM Corporation Revenue (USD Million) - By Geography, 2013-2014
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